This Google report about millennials is called ‘It’s Lit’ and oh, IT. IS. LIT.


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The Pentagon Papers. WikiLeaks. The Dead Sea Scrolls. The Rosetta Stone. The Magna Carta.

And now: 

It’s Lit: a guide to what teens think is cool.

Yeah, so, we found this because someone linked to it on Twitter, and all we know about it right now is that someone at Google put this report together, about what teens think is cool. It looks like a Macy’s catalog that got lost in 2004:

And you can glean more “insight” about young people from your drunk spinster aunt popping it to “Bad and Boujee” at your cousin Abe’s bar mitzvah, but that doesn’t mean it’s not worth a read.  

Just look at this:

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